June 5, 2023
Warner Bros. Home Entertainment, in partnership with content blockchain company Eluvio, has announced the DC superhero film “Superman Web3 Movie Experience,” the next installment of the WB Movieverse available for preview at https://web3.wb.com and opening for purchase on June 9.
The “Superman Web3 Movie Experience” is a multimedia NFT for fans to own and to engage with the 1978 Richard Donner film. Through dynamic menu options based on iconic locations from the film, owners can watch the film in 4K UHD on desktop, mobile, tablet or TV, access special features, view image galleries and artist renderings by notable DC artists, discover digital easter eggs, as well as sell the experience in a community marketplace.
The “Superman Web3 Movie Experience” will be offered in standard and premium editions:
- The standard edition ($30 for one week from 8 a.m. EST on June 9 to 7:59 a.m. EST on June 16) includes an interactive location-based navigation menu, Superman: The Movie Theatrical Version, previously released special features and an image gallery featuring stills and behind the scenes galleries.
- The premium edition ($100 for 24 hours from 8 a.m. EST on June 9 to 7:59 a.m. EST on June 10) includes three different variations available for purchase separately, Truth, Justice, and Hope, each featuring an illustration of Christopher Reeves’ Superman from one of three DC artists — Ivan Reiss, Ben Oliver, or Bill Sienkiewicz. Each variation includes an interactive and explorable location-based navigation menu and three versions of the feature film — Superman: The Movie Theatrical Version; Superman: The Movie Expanded Director’s Cut; and Superman: The Movie Extended TV Edition — along with previously-released special features, and image galleries featuring costume and detail images from the Warner Bros. Archive and stills and behind the scenes galleries.
The “Superman Web3 Movie Experience” will include a free voucher code for a “DC3 Super Power Pack: Series Superman” from the DC NFT Marketplace, offering three randomly selected Superman comics with rarities from Common to Legendary. These packs are time-gated, open edition drops, limited to one per account. There will be new themed packs launching every few weeks.
Early access to all editions of the Superman Web3 Movie Experience will be available to DC Bat Cowl NFT holders at 8 a.m. EST on June 8, to DC3 holders at 11 a.m. EST on June 8, and to “The Lord of the Rings Web3 Movie Experience” holders at 2 p.m. EST on June 8.
The release of “Superman Web3 Movie Experience” follows the 2022 Web3 entertainment offering “The Lord of the Rings: The Fellowship of the Ring (Extended Edition) Web3 Movie Experience.”
“For fans of this beloved and iconic film, Superman: The Movie is being released as an exclusive Web3 film and immersive digital collectible for the first time,” said Michelle Munson, CEO and co-founder of Eluvio, in a statement. “As part of the WB Movieverse, consumers can easily watch, collect, and sell their film Web3 Movie Experiences on the blockchain, in the Movieverse marketplace. For Warner Bros., and the broader industry, Eluvio is honored to back this novel digital sellthrough experience for 4K films and premium video assets — all streamed from and backed by secure blockchain access and ownership on the Eluvio Content Fabric.”
The “Superman Web3 Movie Experience” will be available for purchase by credit card or crypto currency.
To participate in this novel experience, fans can create a secure, easy-to-use media wallet that acts as a digital vault and enables consumers to stream and purchase content via credit cards or crypto wallets.
The “Superman Web3 Movie Experience” is powered by Eluvio. The Eluvio Content Blockchain provides a Web3 platform built for content. It enables Web3 native media experiences, allowing publishers and fans to directly enjoy and monetize shows, films, concerts, digital albums, digital collectibles, interactive and metaverse experiences, and more. Content creators, and their communities, benefit from a significantly more carbon-efficient and high-performance alternative to traditional platforms for content streaming, distribution, and storage, including 4K streaming, ticketing, NFT minting, and trading of premium content. Notably, in this experience, the core digital assets along with derivative NFTs are all on the blockchain, not just the token (NFT) itself. Warner Bros. Discovery Home Entertainment and fans enjoy blockchain-backed access control and content rights enforcement, scalable attestation of ownership, smart contracts that enable distributed royalties, and content experiences that can even evolve over time, according to the release.